Steve Robinson – A globally recognized Supply Chain and operations thought leader with over 30 years of experience leading multi-billion dollar global operations, strategy, and supply chain transformations for some of the world’s largest and most complex companies.

Over the course of his career, Steve has honed his skills and mastery in the Supply Chain, Logistics, and Technology sectors to provide exceptional leadership to a wide range of supply chain participants. He’s developed, sourced, and implemented supply chain technologies worldwide. His expertise spans procurement, sourcing, strategic planning, forecasting, manufacturing, transportation and distribution , sales, M&A, and international logistics. His perspectives are informed by real world experience gained working on every continent while in the service of employers ranging from Silicon Valley Start-Ups to the Global Fortune 50. As a former Supply Chain executive forWalmart, former VP of Starbucks Center of Operations Excellence, and the former CEO of Air Road Experss, he has consulted for numerous companies ranging from silicon valley start-ups to Fortune 50 global enterprises.. He is well known for his passion in leveraging Supply Chains practices to unlock breakthrough corporate performance. He has a BA in Economics from The Ohio State University and holds supply chain certifications from Penn State, Texas A&M and the Lean Institute. Steve is the 2019 recipient for the Executive Platforms – Most Innovative Supply Chain award for his work at Gobble inc.

Robert Bruce is an industry leading authority on retail demand and supply chain integration, optimization and collaboration. He has led the design, implementation and adoption of major best practices with some of the leading retailers and manufacturers in the industry.

His Walmart career is marked by visionary leadership that defined the next level of industry best practices from strategies, initiatives and operating tactics that supported Walmart’s competitive advantage and price value leadership. Over this period he led the design and implementation of a consumer driven supply chain emphasizing product flow through to store shelf leveraging velocity, information sharing, and trading partner collaboration and systems integration to dynamically manage consumer demand with supply.

Through his leadership initiatives as Customer Response (QR), Vendor Managed Inventory (VMI), Co-Managed Replenishment and Collaborative Planning, Forecasting and Replenishment (CPFR), Collaborative Transportation Management (CTM), Trading Partner Business Collaboration, as well as, Supply Chain Synchronization and Optimization have all undergone wide spread adoption.

Previously, Robert was IT Strategist and Planning Systems Architecture with Hewlett-Packard concentrating on refining business processes enabled with solid technologies and best in class philosophies and, methods. Prior to HP he was Senior Vice President, Supply Chain Risk Management at Marsh helping to define and develop within this company a Supply Chain Risk Management consultancy. He is one of the founders of Factory2Shelf, Inc. an integrated demand and supply chain process and software provider and is Senior Partner of Retail Practice DRS Senior Retail Advisors.

Mr. Bruce is also known as the “Father of CPFR”, serving as the original Chairman of the VICS/CPFR Subcommittee, guiding the industry Vision and direction on process, metrics, and data standards. He was chosen as an outside expert advisor to Alan Greenspan and the Board of Governors of the Federal Reserve System on Retail Inventory Management Practices and Direction.

Justin Robinson has worked in the field of Business Development for over 7 years. A Married father of two, he has strong expertise and background in the fields of finance, media, and information technology. Justin has a solid track record of engaging with Fortune 1000 and major private sector organizations fostering a solid reputation for building lasting relationships, integrity and value. While working for global retail banking and finance giant Citibank, he’s studied and engaged some of the most robust financial product offerings and business solutions to diverse business clients. Holds a series 6 and a series 63 securities license, and is also a licensed Insurance Broker in the State of California. His experience and exposure to hardware, software and media solutions shapes his unique perspective to business needs and requirements. With this strong background, Justin has implemented a business development strategy that delivers to each client results favorable to the organization’s strategy for growth and overall mission.

Mohammed Alsein has extensive experience in supply chain strategy development and performance improvement, with over 15 years of professional engineering and analysis experience. He has worked with numerous manufacturers and retailers in building effective supply chain solutions including network design, freight optimization, benchmarking, and competitive bidding. Mohammed was Director of Engineering with a lead provider of transportation, logistics, and technology solutions where he worked closely with clients in developing supply chain solutions utilizing best in class optimization applications and processes for the design and implementation of continuous ROI programs.

Rodger Cravens is an experienced and highly skilled global supply chain executive. He brings a deep ability to assess and develop supply chain efficiencies that range from shop floor supply chain optimizations to total Global Network Analysis. Roger brings both operating and executive experience from Starbucks, Highline Aftermarket, Geodis (OHL), Samsung, Target Stores, Hitachi, and Micron. Roger specializes in Distribution Center Through-Put optimizations and has implemented WMS and ERP systems in over 11 different countries. He has worked with over 75 companies in career spent executing mission critical and improving efficiencies. Rodger is both a Lean Six Sigma Black Belt, but is also recognized as one of the leading Lean Six Sigma Master Black Belts and holds a rare LBBP Certification from He is a Certified Project Manager (PMP), Roger holds and MBA from American Intercontinental University, as well as a B.S in Business Management, and is Certified as a Professional Project Manager and is also a Certified Scrum Master.


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